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Music

Bathe in Sensual Synth-Pop With Kinky Love's "Love Label"

The track is about attraction that's unhealthy, and the idea of labeling someone else as your own.
Anam Merchant

Kinky Love is a superbly-named trio from Chicago who make sensual synth-pop—the kind that you makes you want to throw on a pair of gold lame leggings and sway softly in a candlelit dancefloor. "Love Label" is the title track off the group's forthcoming EP, and features backing vocals by Gretta Rochelle of My Gold Mask. "The song came to be about an attraction that's unhealthy, like the idea of labeling someone else as your own. And not necessarily in sharpie marker, maybe something a little more permanent," the group told us.

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The track also ended up sounding dirtier and less buttoned-up than their music of the past, thanks to a process in which they produced long sequences and pick what they liked, resulting in a bit more unpredictability than usual. All the other songs in their EP are informed by "Love Label," Kinky Love says. "We're somewhere between an electronic act and a band, and we've been trying to sort out which parts of each we like best."